Amboli Srivastava
Associate Manager at Pepsico | Ex Ab-Inbev | Ex- Sprinklr | Social Listening, Insights & Strategy
- Role
- Associate Manager at PepsiCo
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Amboli Srivastava
Throughout my career, I have developed a deep passion for unraveling the intricacies of consumer behaviour and market trends! I thrive on handling multiple global and local brand accounts while collaborating closely with diverse stakeholders. My expertise lies in extracting key actionable insights from vast & complex datasets, utilising cutting-edge social media listening tools, and conducting in-depth analysis that drive strategic brand & marketing decisions and fuel business growth.Tools known : Sprinklr, Brandwatch Consumer Inisghts (BCR), Social Bakers (Emplifi), Trendscope, Mintel, Discover AI, Tastewise, Cision, NewswhipGoogle Analytics, Google Page Insights, Google Search Console, Facebook Business Manager, Twitter Analytics, YouTube Analytics, Power BI, SEM Rush & Moz (SEO Tools)
Experience
Associate Manager
Feb 2024 — Present · Hyderabad, IN
Currently donning the hat of a Consumer Behavior Specialist, harnessing social intelligence & qualitative research to decode consumer motivations & fuel innovative solutions that shape product development, marketing campaigns, and brand growthTools known: Sprinklr, Discover.Ai, Trendscope, Tastewise, Mintel, Euromonitor, Global Data, Creative X
Education
Amity University
BAJ&MC , Journalism and Mass Communication
2016 — 2019
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