Amber Dewey

Marketing Manager at American Express

Role
Manager, Web Acquisition Marketing at American Express
Location
Richmond, VA, US
LinkedIn followers
500 followers

About Amber Dewey

I’m a data-driven product and marketing strategist who loves bringing clarity to complexity. Over the past 8+ years, I’ve built a career at the intersection of analytics, digital experience optimization, and cross-functional partnership—translating insights into strategy and helping teams make better, faster decisions. I’m energized by solving ambiguous problems, telling clear stories with data, and delivering products and reporting that actually move the business forward.I thrive in collaborative environments, enjoy mentoring others, and believe in creating thoughtful, human experiences—whether for customers, partners, or my colleagues.

Experience

  1. Manager, Web Acquisition Marketing

    American Express

    Jan 2026 — Present

    Lead web acquisition and conversion strategy for American Express Business Line of Credit, managing a high-performing team and partnering cross-functionally with Product, Analytics, and Marketing to drive growth. Spearhead integrated marketing campaigns, support the launch of new product features, and own organic acquisition performance, reporting, and optimization.

Education

  • University of Virginia

    Bachelor of Arts (B.A.), Economics, Art History

Skills

  • Google Docs
  • Customer Service
  • Social Networking
  • Data Analysis
  • Event Planning
  • Powerpoint
  • Microsoft Excel
  • Teamwork
  • Microsoft Word
  • Quickbooks
  • Research Design
  • Public Speaking
  • Research
  • Imovie
  • Community Outreach
  • Stata
  • Social Media
  • Leadership
  • Microsoft Office

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Amber Dewey — Manager, Web Acquisition Marketing at American Express in Richmond, VA, US | Unifers