Amber Alderson

About Amber Alderson

Growth-focused marketing and client engagement leader with a track record of driving business development and nurturing client relationships. As a Director of Client Strategy and Marketing Director I’ve leveraged strategic campaigns and data-driven insights to expand market penetration and boost brand presence. Excel in building win-win partnerships—aligning team strategies with client needs to deliver exceptional results. Key strengths include:Strategic planning & execution: Crafting and implementing marketing initiatives that increase engagement and drive revenue across diverse channels.Client relationship management: Managing key accounts end-to-end, fostering trust and delivering value that supports long-term business goals.Team leadership & cross-functional collaboration: Drive team success by fostering growth, mentorship, and strategic guidance among direct reports and cross-functional peers. Coordinating with creative, sales, and operations teams to ensure cohesive project delivery and consistent client satisfaction.Passionate about continuous learning and professional growth, staying on top of industry trends, digital marketing innovations and customer-centric best practices. Open to networking, mentoring and exploring new opportunities in marketing and account management.

Experience

1. Retail Marketing Operations Manager

   Lithia & Driveway

   Jul 2025 — Present

Education

• Old Dominion University

  BSBA, Marketing Management

  2001 — 2003

• Tidewater Community College

  Associate of Science, Business Administration

Skills

• Media Planning
• Marketing Strategy
• Social Media
• Social Networking
• Video Production
• Strategic Planning
• Marketing Communications
• Facebook
• Marketing
• Advertising
• Copywriting
• Email Marketing
• Digital Marketing
• Public Relations
• Social Media Marketing
• Brand Development
• Integrated Marketing
• Press Releases
• Digital Media
• Online Advertising
• Event Planning
• Online Marketing