Amber Boehm

About Amber Boehm

Passionate about tech, cybersecurity, partnering with PM and Sales, and connecting with customers, I\'ve been a part of groundbreaking technology teams and written everything from thought leadership and feature articles to technical and sales certification courses on networking, cloud, and security tech. I’ve seen on-prem and cloud-based security and endpoint management products and a molecular diagnostics platform to market and believe my varied experience can take any effort to the next level.PRODUCT MARKETING• Standout IC PMM and PMM leader – Led efforts from TAM assessment, competitive intelligence, pricing and packaging, naming, messaging, and AR to GA launch plan for all products and features• Built PMM teams and mentored directs to VP roles in cybersecurity• Collaborated with customer marketing and PM to identify opportunities for product feature and platform expansion and build design partner programs• Built detailed sales enablement that led to $1 billion in pipe in two weeks of sales blitzes• Strong understanding of all enterprise sales motions• Refined online customer journeys and direct sales and trial experience • Led 25-point improvement Y/Y in MITRE ATT & CK endpoint security ranking against competitors • 94% Y/Y revenue growth as Director at Microsoft for threat protection portfolio • Decisions in role led Microsoft to be named Leader in Forrester Email Security Wave• Innovative RSA event booth featured by CRN as “best of show floor”; marketing efforts led Trellix to be recognized as 1 of “10 Hot AI Cybersecurity Tools At RSAC 2024”• PMM lead for PR Campaign of the Year – PR World Awards• Pragmatic Marketing CertifiedCONTENT MARKETING AND STRATEGY• Built marketing department and managed a team of 14 • Wrote and taught technical/sales courses and labs for Cisco, HPE, and Intel• Helped bring the Verizon Data Breach Investigations Report to market annually• Articles published in many print and online magazines • 20 years as voice talent for tech industryBRAND MARKETING• Helped define a new brand strategy for 3 large tech organizations• Envisioned and led Microsoft’s Security pillar rebrand CYBERSECURITY PROFESSIONAL• Global security evangelist• Experienced with endpoint security (EPP, EDR, and forensics), data security (DLP, encryption, and database security), insider risk, email and collaboration security, network security (including network detection and response [NDR]), identity and access management (IAM), cloud security, extended detection and response (XDR), SIEM, SOAR, ransomware, AI/GenAI, and services

Experience

1. Senior Director of Solutions Marketing

   Mimecast

   Jan 2026 — Present

Education

• Bard College

  Bachelor of Arts (B.A.), English with a concentration in Creative Writing

Skills

• Copywriting
• Content Development
• Journalism
• Thought Leadership
• Blogging
• Content Management
• Marketing Communications
• Project Management
• Go-to-Market Strategy
• Wrike
• Technical Communication
• Software Documentation
• Social Media
• Video Production
• Graphic Design
• Content Strategy
• Marketing Strategy
• Web Content
• Technical Writing
• Microsoft Office
• Proofreading
• Advertising
• Strategy
• Messaging
• Email Marketing
• Management
• Product Marketing
• Leadership
• Editing
• Copy Editing
• Marketing