Amber Beltz
SEO & Paid Media Strategist | Helping 8-Figure Brands 2X Organic & Paid Revenue | Building a Digital Marketing Agency | 18 Clients and Growing
- Role
- Digital Marketing Specialist at Portage Learning
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Amber Beltz
I\'ve helped businesses drive millions in revenue growth through SEO, paid media, and…
Experience
Digital Marketing Specialist
Mar 2024 — Present · Beaver Falls, PA, US
Lead monthly SEO & PPC presentation meetings informing leadership and marketing teams of progress and ideating strategy and campaign optimization• Implement on-page SEO tactics (titles & meta tags, written content) to boost our first-page rankings by 118%(460 first-page keywords) in 6 months and quarterly organic traffic by 85%• Guide SEO link-building projects with various departments, gaining 50+ quality links and boosting our domain authority score by +5 in the first 3 months• Manage an annual PPC ad budget allocated to Google Ads, LinkedIn, & Meta to drive conversions in the form of leads or purchases, dependent on the campaign goal• Assess paid campaign and SEO results using Google Analytics 4, Google Search Console, & SEMRush to enable data-driven adjustments for maximized effectiveness
Education
West Virginia University
Master of Science - MS, Integrated Marketing Communications
West Virginia University
Bachelor of Science - BS, Psychology & Neuroscience
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