Alison Masilak
Product Leader & Problem Solver
- Role
- Senior Director, Digital and Product Management at Cinch Home Services
- Location
- Memphis, TN, US
- LinkedIn followers
- 500 followers
About Alison Masilak
Experienced product management leader versed in getting organizations unstuck from…
Experience
Senior Director, Digital and Product Management
Jun 2024 — Present
Education
University of Tennessee, Knoxville
BA
1996 — 2000
Skills
- Interactive Marketing
- Digital Strategy
- Creative Strategy
- Competitive Analysis
- Interactive Advertising
- Usability Testing
- Conversion Optimization
- Google Analytics
- A/B Testing
- Landing Page Optimization
- Heuristic Evaluation
- Social Media
- Information Architecture
- Copywriting
- Usability
- Wireframes
- Analytics
- Scaled Agile Framework
- User Research
- Workshop Facilitation
- User Experience
- Agile
- Agile Leadership
- SEO
- Digital Marketing
- Web Analytics
- Email Marketing
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