Amarpreet Singh Modi

Building truetab

Role
Chief Marketing Officer at Truetab
Location
Kolkata, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Amarpreet Singh Modi

Currently on a mission to help local pharmacies and healthcare service providers drive digital transformation & enable them to sell more, sell directly & sell efficiently About Me: The best part of watching TV while growing up was the advertisements. It was the nineties – the golden era of the entertaining and irreverent Indian TV advertising. By the time I graduated with a degree in Brand Strategy and started the rounds with advertising agencies, a new era was dawning. The digital world of Google, Facebook, and the mobile internet was mesmerizing us. Today I can still sing the jingles from the nineties TV ads, whilst my career is intertwined with technological evolution that has transformed our lives. This has left me with an appreciation of the impact brands can leave on culture and an intuitive understanding of what technology can do. As a Planner, I aim to combine these influences with my curiosity for human behavior. It has allowed me to dabble with people across age groups, socio-economic classes and solve problems for many brands. Over the last twelve years, I\'ve worked on everything from brand advertising to digital product development and still learning something new every day. Specialties: Identifying and solving marketing/brand problems, Brand and Communication Strategy, Insights, Consumer Journeys, Semiotics, Content Strategy. Thanks for stopping by. Say hello, let\'s make something amazing happen.

Experience

  1. Chief Marketing Officer

    Truetab

    Feb 2022 — Present · Mumbai, IN

Education

  • Indian Institute of Management, Calcutta

    Executive Program in Digital & Social Media Marketing Strategy

    2021 — 2021

  • St Xavier's Collegiate School, Kolkata

    ICSE

    2003

  • St.Xavier's College, Kolkata

    Bachelor of Commerce - BCom, Accounting and Business/Management

    2005 — 2008

  • St Xavier's Collegiate School, Kolkata

    ISC

    2005

  • St.Xavier's College, Kolkata

    PGDM , Advertising and Brand Management

    2008 — 2009

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Amarpreet Singh Modi — Chief Marketing Officer at Truetab in Kolkata, IN | Unifers