Amanda Vandiver
- Role
- Senior Product Marketing Manager at Branch
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Amanda Vandiver
Hey there! Thanks for stopping by I’m a brand advocacy leader and seasoned…
Experience
Senior Product Marketing Manager
Feb 2022 — Present
Craft core value-focused product and platform positioning across buying personas, use cases, industries, and regions Define and own Tier 1 product launches and Go-to-Market strategies to increase product adoption and revenue Partner closely with marketing, product, global enablement, sales, customer success, and partnerships to initiate cross-functional projects, enablement, and knowledge Play a key role in driving significant organizational shifts (including website revamp, Content Management System onboarding and adoption, use-case selling, Executive Business Reviews, product launch process etc.) Craft content, collateral, and thought leadership across every stage of the marketing funnel to increase brand awareness, demand, new business, and retention
Education
Texas Christian University
Bachelor of Science (B.S.), Film Television Digital Media
2010 — 2014
University of Melbourne
Communication and Media Studies
2012 — 2012
Skills
- Video Editing
- Team Leadership
- Writing
- Mobile Growth
- Team Building
- Powerpoint
- Mobile Discovery
- Sales
- Final Draft
- Media Relations
- Microsoft Office
- Customer Service
- Improvisation
- Editing
- Public Speaking
- Final Cut Pro
- Voice Over
- Social Networking
- Leadership
- Acting
- Microsoft Word
- Mobile Devices
- Sales Presentations
- Public Relations
- Client Relations
- Email Marketing
- Nonprofits
- Payroll Taxes
- Marketing
- Voice Acting
- Human Capital Management
- Cold Calling
- Communication
- Teamwork
- Dependable Team Player
- Mobile Applications
- Deep Linking
- Social Media
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