Amanda Larson

Digital Marketing Strategist focused on helping financial professionals and fintech companies grow their brands 👩‍💻

Role
VP, Client Strategy at Intention.ly
Location
Raleigh, NC, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Amanda Larson

Hi, I\'m Amanda! I\'m a growth marketer. Driven by the desire to make things grow (including my love for plants)! I believe that when we focus on growth, each interaction has the ability to move mountains.After working in the financial services industry for 6+ years, I have become obsessed with crafting sound marketing strategies and executing them in an ever-changing environment. I have a knack for helping fintech and other finserv brands tell their stories, build meaningful relationships with their audiences, and communicate effectively across all channels to drive business results. I love sharing low-budget, digital marketing hacks and am skilled at turning marketing jargon into plain English.I’ve founded a company of my own, been a marketing director at one of the fastest growing fintech SaaS marketing platforms, and most recently led the marketing efforts at one of the largest financial services digital publishing companies.Wife to my hubby of 8 years, and mama to two active toddlers.I like the good stuff: wine, hip-hop, and the outdoors.

Experience

  1. VP, Client Strategy

    Intention.ly

    Mar 2023 — Present

Education

  • East Carolina University

    Communications, Public Relations

    2006 — 2007

  • North Carolina State University

    Bachelor's Degree, Communications, Public Relations and Journalism

    2008 — 2011

Skills

  • Newsletters
  • Market Research
  • Business Development
  • Editing
  • Community Outreach
  • Copywriting
  • Journalism
  • Event Planning
  • Blogging
  • Brand Management
  • Strategic Communications
  • Web Content Writing
  • Business Planning
  • Public Relations
  • Internal Communications
  • Media Relations
  • Business-to-Business (B2b)
  • Press Releases
  • Ap Style
  • Social Media
  • Interpersonal Skills
  • Account Management
  • Marketing
  • Email Marketing
  • Corporate Communications
  • Public Speaking
  • Feature Articles
  • Wordpress
  • Event Management
  • Nonprofits
  • Adobe Creative Suite
  • Photoshop
  • Social Media Marketing
  • Web Content
  • Marketing Communications
  • Facebook
  • Communications Planning
  • Publicity
  • Social Networking

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Amanda Larson — VP, Client Strategy at Intention.ly in Raleigh, NC, US | Unifers