Amanda Hudson Cassell

Director, Brand Experience @Pursuit

Calgary, AB, CA

EMAILS

[email protected]

MOBILE NUMBERS

+91 *********19

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WORK HISTORY

Apr 2026 — Present

Director, Brand Experience @Pursuit

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EDUCATION

N/A

Haskayne School of Business

Bachelor of Commerce (B.Com.)

N/A

Southern Alberta Institute of Technology / SAIT

Hospitality Management Diploma

SKILLS

Interpersonal SkillIndesignCustomer ServiceDirect SalesTeam-OrientedEducational LeadershipTourismHospitalityEmployee TrainingGraphic DesignSocial MediaMicrosoft WordTeam LeadershipEmployee RelationsHospitality IndustryTeamworkRisk ManagementTeam ManagementMarketing CommunicationsConsumer BehaviourProperty Management SystemsMicrosoft ExcelMarketingMicrosoft OfficeSalesEvent Management

ABOUT AMANDA HUDSON CASSELL

As Senior Manager of Brand Development at Pursuit, I lead the evolution of more than 80 hospitality and tourism brands across Western Canada, the Pacific Northwest, and Iceland. With over a decade of experience in brand strategy, experience design, and content marketing, I shape destination attractions, boutique hotels, and dining experiences that connect deeply with guests. I am passionate about blending creativity with strategy to deliver brands that inspire travelers, elevate experiences, and drive lasting business impact.

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