Amanda Mendel Zamore
Leading Marketing Strategy and Brand Management at PepsiCo
- Role
- Director of Marketing, Beverage & Snack Portfolio at PepsiCo
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Amanda Mendel Zamore
Marketing executive with 10+ years at PepsiCo leading billion-dollar brand portfolios across beverages and snacks. Proven track record in driving significant ROI and brand growth through high-impact campaigns, including award-winning creative and retail execution. Expert in cross-functional team leadership, brand positioning, data analysis, and storytelling to drive revenue enhancements and consumer engagement. Consumer-centric leader, fostering high-performing teams to achieve ambitious goals.
Experience
Director of Marketing, Beverage & Snack Portfolio
Jan 2023 — Present · Purchase, NY, US
Education
Tufts University
BA, American Studies
Georgetown University McDonough School of Business
Master of Business Administration (M.B.A.), Marketing
2013 — 2015
Skills
- Grants
- Integrated Marketing
- Entrepreneurship
- Program Development
- Management
- Public Policy
- Consumer Products
- Government
- Nonprofits
- International Development
- Program Evaluation
- Brand Equity
- Organizational Development
- Project Management
- Digital Marketing
- International Relations
- Policy
- Consumer Insights
- Social Marketing
- Brand Architecture
- Grassroots Organizing
- Strategic Communications
- Community Outreach
- Community Development
- Legislative Relations
- Research
- Shopper Marketing
- Marketing
- Political Campaigns
- Policy Analysis
- Brand Management
- Cross-Functional Team Leadership
- Fundraising
- Marketing Strategy
- Leadership
- Politics
- Market Research
- Customer Insight
- Qualitative Research
- Non-Profits
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