Amanda Kempe

About Amanda Kempe

I’m a hospitality-first leader who believes great experiences start with empowered people. Over the last 17 years at Marriott International, I worked as an internal consultant and strategist, helping hotel teams and management companies strengthen their marketing approach, drive revenue, and build guest loyalty that lasts. I’ve led teams through massive change — from post-acquisition realignment to market shifts — by building clear, useful strategies and learning programs that connect the dots between vision and action.Highlights include: Spearheaded digital programs generating $814M in revenue via performance marketing Led Bonvoy enrollment initiatives exceeding targets by 10% 200+ marketers aligned through enablement and org-wide collaboration 520M+ impressions via award-winning brand partnershipsWhat else.I\'m an Oxford comma convert, I cry at every wedding I attend, I\'m addicted to music, I\'m pretty obsessed with matcha (RIP coffee), and I\'m constantly amazed by my kiddos. My guiding forces are curiosity, humility, empathy, and creative problem-solving.

Experience

1. Director of Product Marketing

   Virtuoso Travel

   Jul 2025 — Present

   I\'m thrilled to join Virtuoso, the leading global network for luxury and experiential travel. I\'ll lead the talented Product Marketing team that helps luxury travel brands maximize their exposure to travel advisors and the high-net-worth travelers they serve. At its core, this role is about amplifying value within the Virtuoso ecosystem, creating clear and compelling go-to-market materials, and driving measurable results.

Education

• University of Delaware

  Bachelor of Science, Hotel, Restaurant, and Institution Management

Skills

• Advertising
• Hospitality
• SEO
• Hotel Management
• Marketing
• Sales
• Hospitality Industry
• Promotions
• Customer Service
• Market Planning
• Hotels
• Social Media
• Strategy
• Email Marketing
• Hospitality Management