Amanda Daniels Geier

About Amanda Daniels Geier

Strategic, execution-focused change leader with a track record of translating enterprise vision into scalable hotel-ready outcomes. Proven success launching new capabilities across Hilton’s commercial platforms through change strategy, coordination and enablement. Skilled at engaging senior leaders, aligning priorities and driving decisions in complex environments. Known for bringing structure to ambiguity and leading with empathy—whether mentoring talent, guiding contractors or aligning stakeholders. At the forefront of technology adoption, enabling tools like Copilot and Loop, while deepening fluency in AI and collaboration platforms.

Experience

1. Senior Change Manager, Platform Activation, Commercial Solutions, Inventory Innovation Rooms Program

   Hilton

   May 2024 — Present · Dallas, TX, US

   Lead change management strategy for Room Type Attributes (enabling display of unique room features) and Automated Upgrade (technology-powered room upgrades) across hotels globally, aligning with program goals and ensuring commercial, operational and field readiness across stakeholder groups Improve data accuracy by 25% to 99.5% by leading partner teams through targeted validation efforts, allowing us to eliminate manual checks and expedite launch readiness Accelerate launch timelines by driving cross-functional innovation and hotel-centric design; pioneer preloaded data workflows that reduce hotel burden and enable an aggressive go-live schedule Deliver executive updates and lead global stakeholder engagement to align cross-functional teams, drive risk-based strategies and inform Steering Committee decisions Coach and develop high-performing teams by mentoring internal talent, supporting onboarding and shaping evolving roles across internal staff, contractors and partner teams Develop stakeholder engagement plans, communications and training to scale change support across multi-wave deployments and influence ongoing capability evolution Champion cross-functional initiatives including Accessibility, Communities of Practice, internal tech enablement and SOP development to enhance program efficiency and inclusion

Education

• Oklahoma State University

  Journalism and Broadcasting, Advertising

  2006 — 2009

Skills

• Ppc
• Email Marketing
• Google Adwords
• Photography
• Customer Service
• Marketing
• Public Speaking
• Graphic Design
• Revenue Analysis
• Branding & Identity
• Web Design
• Revenue Management
• Project Management
• Public Relations
• Graphics
• Event Management