Amanda Pyle
Integrated Marketing Leader | Client Services | ASO | Project Management | GTM Planning | Creative Operations | ex-FOX, ex-AT&T, ex-DIRECTV
- Role
- Program Manager at Comcast
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Amanda Pyle
Accomplished marketing & creative operations professional with experience in growth marketing and integrated creative campaign development. Known for being highly resourceful and an expert at adapting to new challenges, I efficiently spearhead creative workflows by championing strong internal and cross-functional relationships, turning brand storytelling into business goals.Marketing Strategy & Growth: Growth Marketing & User Acquisition, Campaign Strategy & Creative Brand Development, Partnership Marketing & Roadmapping, Market Analysis & Competitive Research, App Store Optimization (ASO)Leadership & Operations: Cross-functional Team Leadership, Creative Project Management, Vendor Negotiation & Management, Process Improvement & Optimization, Data Analysis & Strategic InsightsTechnical Proficiencies: ASO Tools: SensorTower, MobileAction; Project Management: Workfront, Jira, Proof HQ; Creative Suite: Adobe Creative Suite; Analytics: Apple App Store Connect, Google Play Console; Other: Microsoft Suite, Google Workspace, Presentation Design
Experience
Program Manager
Jan 2026 — Present · Philadelphia, PA, US
Education
Fashion Institute of Technology
Associate's Degree, Fashion Merchandise Management
2000 — 2003
Skills
- Adobe Creative Suite
- Digital Media
- Microsoft Office
- Marketing Communications
- Art Direction
- Project Management
- Brand Development
- Integrated Marketing
- Social Media
- Graphic Design
- Account Management
- Digital Marketing
- Public Relations
- Advertising
- Email Marketing
- Management
- Social Media Marketing
- Retail
- Creative Strategy
- Logo Design
- Process Improvement
- Online Advertising
- Time Management
- Budgets
- Direct Mail
- Marketing
- Creative Direction
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