Amanda Potts

VP, Marketing & Innovation, A&W Restaurants

Role
Vice President, Marketing and Innovation at A&W Restaurants, Inc.
Location
Lexington, KY, US
LinkedIn followers
500 followers

About Amanda Potts

Experienced Marketing professional with a demonstrated history of driving sales through targeted, efficient consumer and B2B marketing. Skilled in multi-channel Marketing, Brand Management, Digital and Social Media, Budgeting and Market Planning.

Experience

  1. Vice President, Marketing and Innovation

    A&W Restaurants, Inc.

    Feb 2025 — Present · Lexington, KY, US

Education

  • Udacity

    Nanodegree, Digital Marketing

    2017 — 2017

  • University of Kentucky

    Bachelor of Science - BS, Integrated Strategic Communications

    1999 — 2003

Skills

  • Market Research
  • Editing
  • Restaurants
  • Public Speaking
  • Leadership
  • Google Adwords
  • Public Relations
  • Online Marketing
  • Media Relations
  • Team Building
  • Strategic Planning
  • Integrated Marketing
  • Graphic Design
  • Account Management
  • Sales
  • Brand Development
  • Strategic Communications
  • Local Marketing
  • Newsletters
  • Advertising
  • Social Networking
  • Event Planning
  • Copywriting
  • Social Media
  • Marketing
  • Creative Direction
  • Food & Beverage
  • Budgets
  • Blogging
  • Digital Media
  • Market Planning
  • Youtube
  • Time Management
  • Marketing Management
  • Email Marketing
  • Brand Management
  • Fundraising
  • Online Advertising
  • Marketing Strategy
  • Hospitality

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Amanda Potts — Vice President, Marketing and Innovation at A&W Restaurants, Inc. in Lexington, KY, US | Unifers