Amanda Wilson

Whipping up strategic creative like my job depends on it.

Role
Creative Director, Copy at Thermo Fisher Scientific
Location
Chicago, IL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Amanda Wilson

Long history as an accomplished creative leader and writer, working effectively with internal creative teams, agency partners, and global marketing teams - Extensive experience collaborating with art directors and pitching concepts to key stakeholders, including executive leadership - Expertise in developing voice/tone and personality for new and evolving brands - Tuned-in to channel-specific best practices driven by consumer behavior - Super easy (and fun) to work with, even when miracles are requested

Experience

  1. Creative Director, Copy

    Thermo Fisher Scientific

    Jul 2016 — Present · Chicago, IL, US

    Work in lockstep with art directors to craft and pitch creative concepts to support new product launches and brand campaigns for research and regulated markets- Review and refine creative briefs to guide and inspire high-performing creative - Develop and ensure consistent brand voice and tone across a constantly evolving portfolio- Train marketing team and account managers to provide the best input for creative development

Education

  • Ohio University

    BS, Magazine Journalism

    1995 — 1999

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Amanda Wilson — Creative Director, Copy at Thermo Fisher Scientific in Chicago, IL, US | Unifers