Amanda Blackwelder
Sr Director of Ecommerce @PGA TOUR Superstore
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WORK HISTORY
Sr Director of Ecommerce @PGA TOUR Superstore
EDUCATION
The University of Alabama
Bachelor of Arts - BA, Communication and Media Studies
SKILLS
ABOUT AMANDA BLACKWELDER
A strategic-minded, customer-obsessed digital leader with a proven history in driving largescale initiatives that focus on building brand equity and substantially increasing revenue and profitability. Known for leading the product strategy for the end-to-end customer experience journey, optimizing conversion and using a data-driven approach to track performance and tactically adjust for optimal results. One who understands the art of negotiation and the need for maintaining strong relationships to grow successful business partnerships. An excellent communicator and leader with the proven ability to deliver results.
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