Amanda Baiada
Digital + Content Marketing
- Role
- Vice President, Marketing Digital at Infantino
- Location
- Oceanside, CA, US
- LinkedIn followers
- 500 followers
About Amanda Baiada
Uniquely skilled marketing professional with a history of repeatedly breaking new ground through successful campaign launches, high-profile partnerships, and global rebranding initiatives. Extensive experience in digital and social media, drawing strategic insights from data sets, and forging external relationships that drive lasting financial and market gains. Marketing mediums include social, influencer, e-commerce, digital, broadcast, TV, experiential and in-store. Specialties: Social Media, Influencer Marketing, Digital Marketing, E-Commerce, Campaign Development, Cross-functional Leadership, Branding, Consumer Sampling, Consumer Insights, Engagement Events, Strategic Planning, Data Analysis
Experience
Vice President, Marketing Digital
Apr 2025 — Present
Education
University of San Diego
BBA, Marketing
2000 — 2004
Boston College Carroll School of Management
MBA, Product and Brand Management
2007 — 2009
Skills
- Marketing
- Product Management
- Leadership
- Marketing Communications
- Customer Insight
- Digital Marketing
- Data Analysis
- Management
- Competitive Analysis
- Cross-Functional Team Leadership
- Marketing Strategy
- Consumer Goods
- Project Management
- Brand Licensing
- Digital Media
- Consumer Packaged Goods Marketing
- Consumer Package Goods
- New Business Development
- Market Research
- Integrated Marketing
- Retail Marketing
- Social Media Marketing
- Social Media
- Strategy
- Strategic Planning
- Advertising
- Branding & Identity
- Consumer Marketing
- Branding
- Consumer Insights
- Consumer Insight
- Market Analysis
- Product Development
- Analysis
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