Amanda Sones
Sr Manager, Product Marketing, Demand Generation and Customer Engagements @Bell
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WORK HISTORY
Sr Manager, Product Marketing, Demand Generation and Customer Engagements @Bell
Toronto, ON, CA
Developed and executed go-to-market strategies for solutions, yielding an increase in annual ROI• Led a high-performing team, fostering professional growth and development, increasing team engagement• Collaborated with sales and product teams on targeted marketing campaigns, increasing funnel growth• Led cross-functional teams to implement innovative marketing programs, driving an increase in pipeline growth• Implemented new customer, vertical, and solution positioning for advanced growth products and services, elevating website traffic and social media interactions
EDUCATION
University of Toronto
Business Analysis
Ryerson University
Event Management, Event Management
Queen's University
Certificate, Workplace Mental Health Leadership
ABOUT AMANDA SONES
As a strategic marketing leader with expertise in AI, cybersecurity, and network solutions, I focus on driving growth within the technology landscape. At Bell, I lead a team in developing and executing integrated go-to-market strategies that enhance brand visibility and generate measurable demand.My approach centers on transforming analytical insights into impactful marketing initiatives while fostering collaboration across cross-functional teams to deliver cohesive messaging. I am dedicated to building high-performing teams and empowering individuals to excel within a culture of excellence and continuous improvement.
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