Amanda M.

Marketing & Sales Specialist @Hästens Beds

Houston, TX, US

Marketing & Sales Specialist – Hästens Texas (MadaLuxe Home)March 2024 – Present- Led development of Hästens Texas’ regional brand voice and built all creative marketing collateral for both Houston and Dallas showrooms across email, social, and print platforms- Organized and executed over 10 high-profile brand collaborations and events, including with MFAH, Equinox, Venus et Fleur, Post Oak Motors, and Texas Design Week—driving press, showroom traffic, and HNW client engagement- Delivered consistent in-store and direct sales performance with top-grossing months, while also supporting bi-annual customer maintenance visits and luxury client installations- Created, managed, and analyzed campaign content across Klaviyo, Instagram, and direct outreach—helping grow client retention and improve open and click-through rates- Played a key role in community-building and ambassador efforts, from partnership sourcing to event concepting and production- Worked cross-functionally with Dallas showroom, design teams, and national brand leadership to ensure consistency in brand tone and visual execution.

University of Houston

Bachelor of Science - BS, Public Relations, Advertising, and Applied Communication