Amanda Lomont Mellen
Consumer Marketing and Advertising Leader Revolutionizing In-House Agency Models
- Role
- Head of Project Management Genstudio In-house Agency Malka at Gen
- Location
- Phoenix, AZ, US
- LinkedIn followers
- 500 followers
About Amanda Lomont Mellen
Experienced marketing MBA with a demonstrated history of advertising, marketing and strategy for global consumer brands - from luxury automotive to youth to cybersecurity. Extensive knowledge of consumer strategy and insights, branding, integrated campaigns, TV/radio/digital/social advertising - all from client-side marketer and agency perspectives.Awards Judge Association of National Advertisers (ANA) In-House Agency Awards 2022, Effie Awards 2021
Experience
Head of Project Management Genstudio In-house Agency Malka
Dec 2025 — Present · Tempe, AZ, US
Education
University of San Diego
BA, Communication Studies
1993 — 1997
USC Marshall School of Business
MBA, Entrepreneurial Studies
2002 — 2004
Skills
- Marketing
- Competitive Analysis
- Strategy
- Advertising
- Integrated Marketing
- Entrepreneurship
- Market Planning
- Social Media Marketing
- Email Marketing
- Brand Management
- Marketing Strategy
- SEO
- Press Releases
- Digital Marketing
- Product Marketing
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