Amanda Garza

Director of Intake, Assessment & Frontline GTM Readiness | Award Winning Sales Leader | Championing Growth Through Alignment & Learning

Role
Director, Mass Markets Product Execution- Fiber, Wireless and Converged at AT&T
Location
Dallas, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Amanda Garza

Strategic Product Leader | Bridging People, Process & Purpose for Scalable GrowthAmanda is a connector at heart - someone who leads with clarity, empathy, and a deep belief in the power of learning. Since joining AT & T in 2009, she’s built a career defined by taking risks, cross-functional alignment, and a commitment to helping others thrive. Her journey spans retail, marketing, sales leadership, and product strategy, each chapter sharpening her ability to use experience and curiosity to lead through complexity.In her current role as Mass Markets Director of Product Execution (Go-To Market), Amanda leads consumer launches across Mobility Postpaid, Converged, and Fiber in all channels. She brings her experiences to partner across teams, align executive stakeholders, and equip frontline employees and customers with the tools, training, and strategy they need to more than succeed - all while strengthening culture, experience, and brand trust.Amanda sees leadership as a conduit: bridging people, process, and purpose to unlock potential and accelerate results.Previously, she served as Director of Sales for Retail and In-Home Expert teams, and as Director Chief of Staff in Marketing and Product. Scaling nation-leading teams, launching scalable initiatives, and building strong cultures. Backed by a Master of Science in Management and Leadership and a SAFe® Agile certification, Amanda leads with a growth mindset and a steady focus on developing others.Open to connecting with teams and individuals who are building bold, innovative, human-centered futures!

Experience

  1. Director, Mass Markets Product Execution- Fiber, Wireless and Converged

    AT&T

    Nov 2024 — Present · Dallas, TX, US

    Responsible for leading the alignment and creation of our Product Execution for all Mobility Postpaid, Converged, and Fiber launches. Organizing employee communications, trainings, tools and other resources to ensure each product launch is successful. Collaboration with partners and channels for alignment and readiness.

Education

  • Western Governors University

    Master’s, Management and Leadership

  • Western Governors University

    Bachelor of Science - BS, Human Resources Management and Services

    2017 — 2020

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Amanda Garza — Director, Mass Markets Product Execution- Fiber, Wireless and Converged at AT&T in Dallas, TX, US | Unifers