Amanda Gadd

About Amanda Gadd

Graphic designer with 20+ years of experience turning complex ideas into clear, memorable…

Experience

1. Principal Graphic Designer

   SAS

   Jun 2003 — Present

   Create and implement a variety of design projects including print and online advertising, event signage, marketing collateral, magazines, catalogs, direct mail, stationary, event and tradeshow design, info graphics, logos, invitations, art direction for large-scale photoshoots, promotional pieces for a global audience; maintain consistent corporate design standards; collaborate with peer writers and designers. Demonstrates diplomacy in navigating complex relationships- Lead designer for advertising team: Create static, rich media and animated designs for online advertising. Design ads for print and signage as well as advertising for paid and organic social media. Also contributes to advertising trafficking and project management. Provides assets for both US and Global teams. – Lead designer for SAS Global Forum: Created concepts, printed materials, online graphics and event signage for five years with successful client and attendee satisfaction. Partnered with user groups and external design agency to ensure a successful marketing strategy and delivery.