Amanda Fraga
- Role
- VP, Strategy, Insights, & Innovation at Mastercard
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Amanda Fraga
strategist and social scientist scaling intelligence and creating impact through a unique…
Experience
VP, Strategy, Insights, & Innovation
May 2021 — Present
Cultural thought leader across multiple audiences: B2C, B2B, Small Business Researching and presenting across technology-forward topics: The Metaverse, The Creator Economy, Digital Sustainability, The Future of Travel, The Future of Retail, Crypto & NFT\'s Instilling human-centered design innovation across payment technologies Presenter at Women in Payments Conference Global Pro Bono for Racial Justice Program participant
Education
Boston College
BA, Double Major: Communications/Sociology, Minor: Law
Skills
- Customer Insight
- Interactive Marketing
- Digital Strategy
- Relationship Marketing
- Digital Marketing
- Advertising
- Strategy
- Brand Architecture
- Creative Strategy
- Strategic Planning
- Blogging
- Competitive Analysis
- Marketing Communications
- Integrated Marketing
- Market Research
- Social Media
- Brand Management
- Marketing Research
- Marketing Strategy
- Management
- Consumer Behaviour
- Qualitative Research
- Marketing
- Positioning
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