Amanda Data
Retail & Consumer Insights Strategist | Trend Forecaster | Merchant Account Manager
- Role
- Trend Forecaster & Strategist at Belk
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Amanda Data
Seasoned retail and consumer merchandising professional with a strong track record of…
Experience
Trend Forecaster & Strategist
Feb 2024 — Present · New York, NY, US
Created and presented in-depth trend reports to buying teams & directors. Key trends resulted in designated shops on e-comm and execution in marketing/editorial as top item investments.Sourced unique and fresh product ideas to support in-house design teams. Identified key cultural & customer shifts. Surveyed product trends at market appointments, trade shows (i.e. Coterie), comp shopping, external trend presentations (WGSN), social media, and runways. Wrote and produced visually compelling, monthly trend emails to teams to recap key updates. Parsed large data sets & imagery to identify commercially viable concepts tailor-made to Belk. Studied Women’s trends in tandem to offer a cross-category understanding of trend & styling.
Skills
- Trend Forecasting
- Leadership
- Social Media
- Fashion Blogging
- Adobe Photoshop
- Market Research
- Fashion Marketing
- Management
- Microsoft Excel
- Powerpoint
- Fashion Photography
- Marketing
- Microsoft Word
- Customer Service
- Street Photography
- Microsoft Office
- Sales
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