Amaka Egbe
Senior Marketing Manager | Leading Marketing Strategy & Operational Initiatives
- Role
- Senior Global Marketing Manager at TTC Global
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Amaka Egbe
Welcome! My name is Amaka, and I am a dedicated marketing and IO psychology professional with 6+ years of experience in the marketing and operations field. Holding dual Bachelor\'s degrees in Marketing and Psychology laid the foundation for my multidisciplinary approach to understanding consumer behavior and crafting compelling narratives. I further honed my skills with a Master\'s Degree in IO Psychology, a degree that specializes in leveraging psychological principles to enhance organizational effectiveness.Throughout my career, I\'ve successfully planned virtual events, developed impactful content, led employee engagement initiatives, and optimized content management practices to enhance brand identity and reach. My expertise spans a spectrum of skills, including marketing operations, content creation, technical writing, data gathering, diversity and inclusion, social media marketing, and brand management. I pride myself on not just meeting, but exceeding, the expectations of my clients and colleagues.Beyond my professional endeavors, I enjoy investing in the personal and professional development of others by participating as a mentor and providing brand advice and support. I actively assist growing brands with various facets of their development, from content design and copywriting to crafting interview guides and beyond. These experiences deepened my commitment to fostering growth and learning in others.I am passionate about the power of strategic communication and the impact it can have on building and sustaining brands. Whether it\'s guiding a team, analyzing market trends, or shaping the narrative, I thrive in the dynamic intersection of psychology and marketing.I hope to meet and get to know people with similar interests.
Experience
Senior Global Marketing Manager
Sep 2025 — Present
Education
University of Houston, C.T. Bauer College of Business
Marketing
2015 — 2019
University of Houston-Clear Lake
Master of Arts - MA, Industrial and Organizational Psychology
2020 — 2022
University of Houston
Bachelor of Science - BS, Psychology
2019
Skills
- English Literature
- Organization Skills
- Cashiers
- Customer Service
- Time Management
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