Alex Jones
Principal, Growth Marketing @Amazon Web Services (AWS)
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WORK HISTORY
Principal, Growth Marketing @Amazon Web Services (AWS)
BC, CA
Leading AWS marketing to drive self-service subscription growth for AMI, SaaS, and container products in AWS Marketplace. Helping ISVs activate Product-led Growth through the quickly growing cloud marketplace channel and preferred method for AWS customers to buy software (Canalys\' estimate of >$45B cloud marketplace revenue in 2025, at 84% CAGR).Building GTM strategies, aligning value streams, providing guidance and executing hands on to drive customer acquisition for infrastructure software:*Across functions*Product marketing | product-led growth | developer relations | operations and analytics | solution marketing | business development | design and conversion optimization | web and SEO*Across categories*- DevOps (observability, CI/CD, feature management, incident management, infrastructure-as-code, testing)- Data and Analytics- AI/ML- Security
EDUCATION
Langara College
Bachelor of Business Administration (BBA), Marketing Management
SKILLS
ABOUT ALEX JONES
Growth marketing leader putting my background in product marketing, global integrated marketing, demand generation, and partner marketing to work activating product-led growth for the top cloud marketplace.
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