Alyssa Garcia

About Alyssa Garcia

With a diverse background working in industries from entertainment to mental health; B2B to B2C marketing, I have cultivated a variety of skills in crafting compelling brand narratives and driving digital engagement strategies. I am a passionate storyteller dedicated to leveraging marketing insights and creating authentic content to deliver impactful results. With a robust background in graphic design, video strategy and editing, content creation, and more, I craft targeted content that makes audiences feel seen and supported.My proficiency spans across content marketing, social media management, and virtual/in-person event coordination, allowing me to adapt swiftly to dynamic marketing landscapes.

Experience

1. Web Project Manager

   Matrix Group International

   Jan 2025 — Present

   As a Matrix Web PM, I guide large implementations and manage complex integration and development projects for our clients.My role includes- Helping clients define their goals and audiences- Working with my team to craft elegant solutions for clients- Developing staffing plans and timelines for projects- Documenting specifications and use cases- Helping team members manage their deliverables each week and keep the project moving- Serving as the main point of contact for clients- Serving on the company’s management team and making recommendations about technologies, solutions and trends to senior leadership

Education

• Drexel University

  Westphal College of Media Arts & Design: Music Industry, Recording Arts and Music Production