Alyssa Devore

About Alyssa Devore

I am a relationship driven, growth-oriented luxury sales and marketing leader with an exceptional track record building a start-up, rebuilding and repositioning challenger brands, and reigniting legacy brands. With a focus on hospitality, community and engagement, I deliver innovative and creative omni-channel strategies for sales, marketing, PR, promotions, events, guest experience, relationship building, partnerships, and service. While building a private membership club from the ground up (physical spaces + community + programming) during the current global boom of private clubs and membership organizations, we recognized an urgent need for a modern perspective on how membership experience and engagement translates into growing the bottom line. We bring our clients the expertise, experience, instinct, creativity and authenticity of a progressive marketing team, leading the transformation of ideas into successful strategies to grow brands, communities, and private membership clubs.

Experience

1. COO

   The Field

   Jan 2026 — Present

   Coming 2027- Hollywood, CA - Philadelphia, PA

Education

• Colgate University

  BA

  1994 — 1998

Skills

• Merchandising
• Social Media Marketing
• Strategic Partnerships
• Social Media
• Creative Direction
• Advertising
• Public Relations
• Media Relations
• Retail
• Press Releases
• Direct Marketing
• Luxury
• Brand Management
• Marketing Strategy
• Event Planning
• Marketing
• E-Commerce
• Crm
• Email Marketing
• Fashion
• Business Development