Alyssa Malinski Erickson
Vice President
- Role
- Vice President, Social Responsibility at UnitedHealth Group
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Alyssa Malinski Erickson
Purpose-driven executive leader with deep experience in social responsibility, community…
Experience
Vice President, Social Responsibility
Apr 2005 — Present · Minnetonka, MN, US
Lead the strategy, development and distribution of United Health Foundation’s America’s Health Rankings®– a powerful social responsibility tool designed to uncover, measure, report upon, and improve the health of our nation- Position the platform as a differentiated and visible thought leadership resource to media through executive speaking engagements to provide insights on public health trends to improve and advance health care modernization objectives- Deepen engagements with media, nationally elected officials, executives, third party organizations, and opinion elites- Over 15 years of marketing strategy development, execution, agency and budget management- Lead through influence to advance Medicare Made Clear by developing strategies, launching innovative solutions, and executing national outreach- Developed relationships and led campaign partnerships with internal stakeholders, third party organizations, retail partners, providers and government agencies- National speaker and thought leader on Medicare reaching people through speaking opportunities with organizations such as AARP, American Society on Aging, and National Association on Area Agencies on Aging- Coach, provide feedback and guide others while leading a cross-functional team- Developed and co-led National Medicare Education Week, a multi-channel national campaign through media, local consumer events, Facebook Q&A session and relationships with over 30 partnerships including AARP, Walgreens, and Safeway- Launched a multilingual content widget which received a national award- Led content development for a Continuing Education Unit which resulted in training over health care providers.
Education
Gustavus Adolphus College
BA, Psychology
1995 — 1999
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