Alyson Sprague Shields

Measurement Science @ Samba TV

Role
Advisory Council Member at Upwave
Location
Santa Clara, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Alyson Sprague Shields

I build measurement products, services, and solutions for advertisers, publishers, and sales teams.As a passion project, I\'ve written and published ethnographic photography and research on murals in San Francisco\'s Mission District, available to purchase at Amazon: https://a.co/d/5eCO52c

Experience

  1. Advisory Council Member

    Upwave

    Jan 2025 — Present

Education

  • Stanford University

    Master of Arts (M.A.), Global Studies

  • San Francisco State University

    B.A. in Research Psychology & B.A. in Philosophy & Religion

Skills

  • Quantitative Research
  • Marketing Effectiveness
  • Customer Insight
  • Integrated Marketing
  • Qualitative Research
  • Strategy
  • Market Research
  • Marketing Analytics
  • Analytics
  • Business Strategy
  • Marketing Attribution
  • Marketing Strategy
  • Management
  • Research Design

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Alyson Sprague Shields — Advisory Council Member at Upwave in Santa Clara, CA, US | Unifers