Alyson Hyder

About Alyson Hyder

I bring a proven track record of driving revenue, building high-impact partnerships, and scaling practices within organizations. I am known for being accountable, motivated, and results oriented, with a healthy sense of competitiveness that pushes me to deliver strong outcomes while staying grounded in collaboration and trust. My experience spans both independent agencies and global agency holding companies, giving me a unique, first-hand understanding of how agencies and their clients evaluate technology solutions and how partners successfully bring those solutions to market.Today, I leverage that perspective at Invoca, where I was hired to establish the holding company partner sector, later expanded my scope to lead the agency practice, and continue to focus on strategic growth. Most recently, I achieved President’s Club recognition after exceeding quota with 150 percent attainment, reflecting a consistent commitment to revenue performance and long-term partner success.At the heart of my work is a belief that strong relationships drive the best outcomes and the strongest growth stories start with trust. I have built my career around relationship based success, guided by one core value: always leave people better than you found them.

Experience

1. Director, Partnerships & Alliances - Agencies

   Invoca

   Aug 2022 — Present · Austin, TX, US

   Consistently achieved 90%+ lead & influenced quota President\'s Club; 150% Quota Attainment In my role as Director of Partnerships & Alliances at Invoca, I lead the initiative to establish and grow partnerships with the six largest Advertising Agency Holding Companies. By maintaining relationships with key executives and driving revenue through agency partnerships, I played a pivotal role in expanding Invoca\'s market reach and revenue streams.• Launch and scale partnership initiative with top Advertising Agency Holding Companies• Drive revenue from agency partnerships, collaborating with Sales to drive new business and revenue growth• Educate and evangelize Invoca\'s value proposition within agencies and client teams

Education

• Washington State University

  Communications & Spanish

Skills

• Business Development
• Digital Marketing
• Online Marketing
• Online Advertising
• Advertising
• Start-Up Consulting
• Marketing
• Strategic Partnerships
• Interactive Marketing
• Facebook
• Mobile Marketing
• Digital Media
• Mobile Devices
• Strategy
• Start-Ups
• Integrated Marketing
• New Media
• Digital Strategy
• Social Media