Alyson Herman

About Alyson Herman

I am a results-driven Beauty & Wellness executive with 20+ years of experience leading…

Experience

1. General Manager

   Salvation Wellness

   Sep 2022 — Present · Jersey City, NJ, US

   At Salvation Wellness, my stewardship focuses on enhancing customer satisfaction and driving organizational growth. My leadership over the past year and a half has been marked by a 50% business expansion and a 25% rise in client acquisition, propelled by strategic marketing and meticulous attention to customer relations. •Devise and implement dynamic marketing strategies and targeted campaigns to drive awareness, generate leads, and secure new clients by leveraging analytics for a 25% client acquisition increase in six months.•Proactively plan and engage in networking events, sponsorships, and strategic collaborations to establish the studio as a trusted wellness destination. Champion a customer-centric culture by implementing and refining service standards and training programs to ensure consistent, personalized experiences that exceed customer expectations.•Recognized for achieving a customer satisfaction rating of 95% and successfully resolved 90% of customer inquiries and concerns within 24 hours, leading to increased customer loyalty.•Implementing robust SOPs for consistent high-quality service and enhancing team performance through targeted training and feedback by developing comprehensive training programs to onboard new team members and continuously upskill existing staff on SOPs. and providing targeted training and feedback to the team.

Education

• American University

  Bachelor of Arts, Public Communications

  1994 — 1998

Skills

• Customer Relations
• Cosmetics
• Rigorous Budget Management & Cost Control
• Event Planning & Management
• Fashion
• Public Relations
• Media Relations
• Training, and Employee Communications
• Photo Shoots