Aly Blake
Strategy Director
- Role
- Vice President, Strategy Director at Edelman
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Aly Blake
Integrated lead and creative-at-heart strategist with 10+ years of experience shaping brand platforms, earned-first campaigns, and breakthrough ideas that scale. I specialize in turning ambiguity into direction—bringing together strategy, creative, and data to build work that resonates across touchpoints and drives results.I came up as a strategist in fast-paced, often under-resourced environments—early on, I was both the first hire and a line manager at one of my first strategy gigs. Navigating ambiguity and high stakes became second nature, and over time, I’ve become a calm force in high-pressure situations. I’ve helped teams move through complexity, find clarity, and deliver work that’s both beautifully crafted and commercially sound.Most recently, I’ve led global strategy across Unilever’s top bets at Edelman, developing award-winning campaigns recognized with a Cannes Silver Lion and a Grand Clio.
Experience
Vice President, Strategy Director
Sep 2024 — Present
Education
LIM College
Marketing
General Assembly
Digital Marketing
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