Alolika Mazumder
Insights and data specialist experiences in consumer, retail and media analytics, research| NielsenIQ | ex-Kantar | ex-News Corp | ex-Saatchi &Saatchi | ex-Dentsu
- Role
- Consulting Lead at NielsenIQ
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Alolika Mazumder
I am a storyteller with 12+ years of experience in consumer insights, market research, retail analytics, media analytics and integrated marketing communications in India and Australia.
Experience
Consulting Lead
Dec 2024 — Present · Mumbai, IN
Education
MICA | The School of Ideas
PG Certificate Programme , Digital Marketing
2021 — 2022
NSHM Institute of Media and Communication
Postgraduate Degree, Public Relations, Advertising, and Applied Communication
RMIT Online
Product management
RMIT Online
User interface
Punjab Technical University
Masters, Mass Communication/Media Studies
2009 — 2011
South City College
B. Com, Finance (Hons)
2005 — 2008
Skills
- Advertising
- Copywriting
- Digital Marketing
- Relationship Marketing
- Project Management
- Customer Insight
- B2b
- Integrated Marketing
- Social Networking
- Brand Development
- Lead Generation
- Fmcg
- Data Analysis
- Digital Strategy
- Market Planning
- Strategy
- E-Commerce
- Sem
- Brand Architecture
- Strategic Planning
- Corporate Communications
- Account Management
- Competitive Analysis
- Creative Direction
- Marketing Communications
- Crm
- Brand Management
- Marketing Strategy
- Creative Strategy
- Online Advertising
- Management
- Project Planning
- Business Strategy
- Market Research
- Mobile Marketing
- Marketing Research
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