Allyson Richards

About Allyson Richards

Accomplished marketing strategist with a proven track record of elevating market share for national consumer packaged goods (CPG) brands via in-store, digital, and online shopper conversion programs. Expertise in fostering cross-functional communication and collaboration both internally and externally. Demonstrates robust project management, strategic planning, and creative problem-solving skills.CORE SKILLSStrategic Planning, Written communication/presentation skills, Project Management E-Commerce/Digital Marketing, Collaboration, Problem Solving, Leveraging Insights, Budget ManagementAgency Management

Experience

1. Sr Account Manager

   84.51˚

   Jan 2026 — Present · Cincinnati, OH, US

Education

• Xavier University

  MBA, Marketing

• University of Wisconsin-Madison

  Bachelor of Arts

Skills

• Profit
• Business Analysis
• Sales Promotion
• Strategy
• Cross-Functional Team Leadership
• Marketing Communications
• Consumer Marketing
• Loyalty Programs
• Strategic Thinking
• Training
• Pos
• Forecasting
• Continuous Improvement
• Supply Chain Management
• Marketing
• Brand Development
• Retail
• Direct Marketing
• Demand Planning
• Interactive Marketing
• Account Management
• Analytics
• Consumer Products
• Relationship Marketing
• Inventory Management
• Direct Store Delivery
• Coaching
• Shopper Marketing
• Leadership
• Food
• Key Account Development
• Strategic Planning
• National Accounts
• In-Store Marketing
• Product Marketing
• Supply Chain
• Sales Presentations
• Merchandising
• Brand Awareness
• Shoppper Marketing Promotions