Allison Hoffman Tosti

About Allison Hoffman Tosti

I’m a senior experience, CX, and product leader with more than 15 years of experience shaping human-centered strategy across complex, global platforms. My background spans UX, product direction, and operational execution, with a focus on building experiences that are clear, scalable, and grounded in real customer needs.At Viasat, I’ve led global experience portfolios supporting millions of users, owning enterprise roadmaps and influencing product strategy in close partnership with engineering, business, and executive stakeholders. I regularly work across disciplines to align priorities, make tradeoffs explicit, and translate ambiguity into decisions that move both the product and the organization forward.My leadership style is steady and practical, shaped by more than a decade in regulated, high-complexity environments. I’m known for building trust across teams and for putting structure around experience work so it can operate consistently and effectively within larger product organizations. I focus on outcomes that hold up over time and deliver real business value.

Experience

1. Sr Manager, Advertising Experience

   Viasat

   May 2024 — Present · Carlsbad, CA, US

Education

• The Johns Hopkins University - Carey Business School

  Certificate

• University of California, Irvine

  Bachelor's Degree

Skills

• Marketing
• Still Life
• Video Editing
• Digital Media
• Portrait Photography
• Microsoft Office
• Mac
• Illustrator
• Teaching
• Video Production
• Fine Art Photography
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Editing
• Studio Photography
• Photography
• Microsoft Word
• Web Design
• Video
• Graphic Design
• Team Building
• Management
• Indesign
• Headshots
• Fashion
• Event Management
• Image Manipulation
• Event Photography
• Photoshop
• Editorial
• Fine Art
• Social Media
• Wedding Photography
• Art
• Advertising
• Event Planning
• Magazines
• Digital Photography
• Image Editing