Allison Cyrus

Marketing that’s intentional | Content, Brand & Digital Strategy | Wallace Design Collective

Role
Marketing & Communications Coordinator at Wallace Design Collective
Location
Tulsa, OK, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Allison Cyrus

I’m a marketing professional with a strong foundation in strategy, storytelling, and execution - currently working within a technical design environment where I translate complex ideas into clear, compelling communication. With a background spanning web design and and multi-channel marketing, I bring a rare mix of creative and technical thinking. I’ve designed websites, developed intentional, sustainable content strategies, and helped position brands in a way that feels human rather than manufactured.In my current role at Wallace Design Collective, I work at the intersection of marketing, business development, and client experience: aligning content, data, and strategy to support firmwide growth.That looks like- Building cross-channel strategies that connect social media, website performance, email marketing, and digital content into one cohesive ecosystem- Translating highly technical engineering and design work into accessible, client-focused stories- Supporting talent recruitment through data-informed campaigns and improved content-to-conversion tracking- Developing thought leadership grounded in real industry challenges, not surface-level trends- Managing and refining brand voice across channels

Experience

  1. Marketing & Communications Coordinator

    Wallace Design Collective

    Apr 2024 — Present · Tulsa, OK, US

    Lead content strategy and execution across social, web, and email platforms, maintaining a consistent and intentional brand voice• Build and analyze cross-channel performance (website, social, email, digital content) to identify trends and improve engagement and conversion• Develop and manage integrated campaigns aligned with business development, talent recruitment, and firmwide initiatives• Create visual and multimedia content, including graphic design and video editing, while supporting and guiding junior team members in content production• Collaborate with engineers, architects, and planners to translate complex projects into clear, engaging, and client-relevant content• Develop structured, long-term content strategies that prioritize sustainability• Support thought leadership initiatives by shaping technical insights into industry-relevant narratives• Contribute to client experience (CX) and seller-doer alignment by strengthening how teams communicate their value• Contributed to proposal development efforts, supporting pursuit strategy, messaging, and content development for project wins

Education

  • Oklahoma State University

    Bachelor of Science (B.S.), Strategic Communications

    2014 — 2018

  • University of Cambridge

    Cowboys in Cambridge at Magdalene College

  • Escuela de Comunicación Transcultural (ECT)

    Certificate of Completion: Language, Culture, and International Business

    2018 — 2019

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Allison Cyrus — Marketing & Communications Coordinator at Wallace Design Collective in Tulsa, OK, US | Unifers