Allison Kuhn
- Role
- Senior Regional Marketing Manager - Us West, Us Northeast at AVEVA
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Allison Kuhn
I am a strategic, creative, tech-forward collaborative leader, with results-driven…
Experience
Senior Regional Marketing Manager - Us West, Us Northeast
Aug 2021 — Present
Identify Regional Sales priorities for accounts, industries & solutions to shape responsive, creative, targeted B2B marketing strategy, encompassing a scope of digital activities & face-to-face events. Collaboratively lead research, development, communication, & execution of dynamic, results-driven marketing, with input & influence from key stakeholders across the organization to align with brand, global campaigns, industry perspective, synergy across the product portfolio, & optimized partnership with the partner ecosphere. Generate pipeline & opportunities for engagement, which will create new leads & accelerate account expansion. Manage leads & marketing activities via program creation & shared visibility in Marketo & Salesforce, combined with due diligence with the field. Monitor pipeline via AVEVA metrics & reporting. Ensure marketing activities are delivered on time & within budget. Advocate & support action steps for incorporation of best practices & latest marketing technology tools. Management & Production of the following Regional Marketing Activities: • Trade Show event management • AVEVA-hosted event management • Positioning of AVEVA expertise & thought leadership presentation opportunities • Collaborative design of exhibit space & coordination of product / solution demos • Collaborative fulfillment of asset & design requests for event & webinar deliverables • iCapture lead scan set up for events • Public relations / press collaboration & social media promotion for events • Event registration website build & invite campaign • AVEVA / PI System webinar production • 3rd Party webinar co-production • Account based marketing • Content syndication • Digital marketing campaigns • Social media paid advertising • Partner in curation of Pathfactory & nurture queues • Research within account contact & capital project databases to support sales team outreach • Interlock meetings with stakeholders to plan for & follow through on regional marketing activities
Education
Drexel University
BS, Fashion Design, with minor in Theater Production
University of the Arts
Graduate Studies: Art Education, Concentration In Digital Media
Skills
- Microsoft Office
- Pattern
- Event Production
- Google Analytics
- Proposal Writing
- Microsoft Powerpoint
- Fashion Illustration
- Time Management
- Hootsuite
- Management
- Event Coordination
- Gerber Pattern Design Software
- Event Management
- Adobe Photoshop
- Entrepreneurship
- Curriculum Design
- Adobe Creative Suite
- Sewing
- Customer Service
- Social Media Marketing
- Adobe Acrobat
- Microsoft Excel
- Fashion Design
- Contract Negotiation
- Critique
- Volunteer Management
- Fashion
- Draping
- Vintage Clothing
- Higher Education
- Sustainable Design
- Technical Design
- Google Docs
- Garment Fitting
- Curriculum Assessment
- Photoshop
- Adobe Illustrator
- Social Media
- Fashion Shows
- Vendor Management
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.