Allison Gross
- Role
- Marketing Manager at NMI
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Allison Gross
Hi, I\'m Allison! Throughout my professional career, I have dedicated myself to…
Experience
Marketing Manager
Nov 2022 — Present
As NMI\'s Channel Marketing Manager, I am passionate about fostering strong partner relationships and driving revenue growth through innovative marketing programs. My responsibilities include strategically planning and executing integrated marketing initiatives, leading and managing partner events, and promoting NMI\'s partner offerings to create exceptional experiences in the dynamic payments landscape. • Strategically plans and executes marketing programs to drive pipeline growth and partner loyalty. • Manages all aspects of the organization\'s partner event strategy, including planning and coordination, promotional communication design and drafting, and content brainstorming and implementation. • Collaborates with NMI\'s marketing team and external agencies to develop and deliver integrated marketing programs and inform demand generation strategies for existing partners. • Develops informational white-labeled collateral for partner organizations to help build brand awareness and generate leads. • Analyzes the success of each program, measuring program achievements and proposing improvements to optimize partner experiences and results.
Education
Arizona State University
Bachelor’s Degree, Communication, General
2014 — 2018
Skills
- Talent Acquisition
- Cross-Functional Team Leadership
- Strategy
- Staff Augmentation
- Negotiation
- Vendor Management
- New Business Development
- Problem Solving
- Sales Management
- Business Process Improvement
- Professional Services
- Marketing
- Strategic Planning
- Employee Relations
- Talent Management
- Outsourcing
- Team Building
- Operations Management
- Recruiting
- Program Management
- Full P&L Responsibility
- Account Management
- Strategic Partnerships
- Sales
- Management
- Leadership
- Team Leadership
- Human Resources
- Process Improvement
- Consulting
- Performance Management
- Executive Management
- Technical Recruiting
- Networking
- Business Development
- Cold Calling
- Crm
- Business Planning
- P&L Management
- Applicant Tracking Systems
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