Allison Cawley
Manager, Content Strategy at The Home Depot
- Role
- Manager, Content Strategy at The Home Depot
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Allison Cawley
Integrated Marketing & Digital Media Expert. Focused on full-funnel media planning and content strategy initiatives to creatively drive ROI and brand recognition within retail audiences through data-driven insights. IAB Digital Media Sales Certified. Experienced creative influencer with a focus on travel, entertaining, home decor, & more. Specialties: Digital media marketing, managing agency relationships, multi-platform digital advertising, business development, SEO & SEM strategies, social media strategy, media sales, strategic vision, online/print/event integration, custom content marketing, influencer marketing
Experience
Manager, Content Strategy
Aug 2021 — Present
Education
Georgia Institute of Technology - Georgia Tech College of Management
B.S. in Management
Skills
- Omniture
- Digital Strategy
- Digital Marketing
- Account Management
- Doubleclick
- Google Analytics
- Dart Sales Manager
- Powerpoint
- Salesforce.com
- Competitive Analysis
- Dart for Publishers
- Final Cut Studio
- Microsoft Word
- Brightcove
- Google Adwords
- Digital Media
- Html
- Event Management
- Microsoft Excel
- Admarc
- Mobile Marketing
- Social Media Marketing
- Business Development
- Photoshop
- Event Planning
- Web Analytics
- Advertising
- Sales Presentations
- Online Advertising
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