Allison Johnson

About Allison Johnson

Strategic marketing and communications professional with an MBA and a proven ability to…

Experience

1. Marketing and Communications Specialist

   Intermountain Health

   Jul 2023 — Present

   Plans, researches, writes, edits, proof reads, produces, and distributes various communications for both internal and external audiences. Achieves desired results on time and under budget. Creates or finds artwork• Conceptualizes, writes and edits print, and presents online and video communications• Follows writing and graphic design principles to produce materials using a variety of software programs. Develops and implements consistent standards for areas of responsibility to ensure system branding guidelines are followed with high quality and professionalism• Evaluates and measures communications, keeps pace with technology, uses creativity, and maintains technical accuracy to ensure quality and effectiveness of campaigns and messages• Performs technical writing and editing to promote the organization’s products, services, and image as assigned across multiple mediums• Works with facility and functional team leaders to execute strategic planning activities for the department and for individual projects• Designs, develops, and executes appropriate media relations strategies. Proactively develops professional relationships with external media. Responds to media inquires in a timely manner• Engages in assigned community relations activities. Facilitates the development of partnerships for focused local community and hospital/facility community relations and fund-raising initiatives. Organizes and executes community relations, plans, and programs• Creates branded content as it pertains to coordinated campaigns• Plans and executes details for organizational events• Serves as an important contributor to assigned team or sub-function within MAC or sub-function within MAC and utilizes competencies in multiple areas

Education

• Southern Utah University

  Master of Business Administration - MBA with an emphasis in Marketing and Leadership, Marketing and Leadership

• Utah State University

  Bachelor's degree, Marketing

  2017 — 2020