Allie Marcey

AEM Website Content Lead at Sherwin-Williams

Role
Website Content Lead at Sherwin-Williams
Location
Buffalo, NY, US
LinkedIn followers
500 followers
Writing/EditingView LinkedIn profile

About Allie Marcey

As an AEM Website Content Lead, I manage and publish digital content across Sherwin William portfolio sites using Adobe Experience Manager (AEM) Sites, ensuring content accuracy, consistency, and alignment with brand standards. I build and maintain landing pages, Product and Color Catalogs and other web experiences that support marketing and business objectives.I work cross-functionally with stakeholders, project managers, IT, UX designers, and creative teams, translating business requirements into compelling digital content. I also use Adobe Workfront and Jira to manage content workflows, track project timelines, and ensure timely delivery of assets.My role bridges content strategy and execution, with a focus on optimizing user experience, maintaining site governance, brand guidelines, and supporting scalable content operations.

Experience

  1. Website Content Lead

    Sherwin-Williams

    Sep 2022 — Present

    As an AEM Website Content Lead, I manage and publish digital content across Sherwin William portfolio sites using Adobe Experience Manager (AEM) Sites, ensuring content accuracy, consistency, and alignment with brand standards. I build and maintain landing pages, Product and Color Catalogs and other web experiences that support marketing and business objectives.I work cross-functionally with stakeholders, project managers, IT, UX designers, and creative teams, translating business requirements into compelling digital content. I also use Adobe Workfront and Jira to manage content workflows, track project timelines, and ensure timely delivery of assets.My role bridges content strategy and execution, with a focus on optimizing user experience, maintaining site governance, brand guidelines, and supporting scalable content operations.

Education

  • Canisius University

    Bachelor of Science (B.S.), Dual major: Marketing/Finance

    2014 — 2018

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Allie Marcey — Website Content Lead at Sherwin-Williams in Buffalo, NY, US | Unifers