Allen R. Phillips
Designer @Electro Rent
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WORK HISTORY
Designer @Electro Rent
Palm Springs, CA, US
Development of the Brand Style Guide (and many of its contents: Web Banners, Social Media, Ads, White Papers, Product Guides) which is a blueprint to successfully deploy the Electro Rent brand. Competencies include: Sourcing and retouching images • copywriting / editing • layout / graphic design • logo design • website design using Kentico CMS • content generation • namingFor executives, marketing managers, product managers, sales and support, the guide codifies our story and provides the voice and personality we use when communicating with customers. Secondly, the guide provides visual references for how we implement our Brand Style with samples of the tools we use for storytelling. The images we create have a unique aesthetic that reminds us (and everyone else) what Electro Rent offers: Smarter Solutions for Testing & Technology.Finally, for artists and designers, there are links to detailed artist guides, tools, and templates on Sharepoint.
EDUCATION
Parsons School of Design - The New School
Bachelor's Degree, Architecture / Design Management
US Maritime Academy
US Coast Guard 50-Ton License
Art Institute of Houston
AAS, Advertising Design
SKILLS
ABOUT ALLEN R. PHILLIPS
A multi-faceted designer working in the fields of Branding, Architecture, and Set-Design. Allen creates work that enhances the user’s experience whether on the web, on the stage or in the streets. Through collaboration, our client’s vision is realized. Allen’s talent lies in his expert ability to communicate clearly and organize a diverse group of craftspeople so that a project flows seamlessly from one stage to the next. The resistance a project provides is harnessed and used to create the right solution to a complex set of obstacles, desires, and dreams. Critical questioning informs his design decisions allowing him to deliver best-in-class work.
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