Allen Sheetz

About Allen Sheetz

Compelling storytelling—an ideal and engaging admixture of word and image, emotion and explication—is my professional raison d’être, the Promethean acetylene torch I’ve carried from print to web, from video/film to streaming, from social media to live event. It illuminates, embellishes and expands the primacy of content. And, most assuredly, it’s something to share. I believe in the synergy of creative teamwork, and always welcome the opportunity to collaborate with equally dedicated colleagues looking for that breakthrough, that epiphany, that winning idea which brings a campaign, a project or a deliverable to measurable, across-the-board-successful fruition. Clients • Ad Age, Adobe, Apple, Bader Media Group, Beggars Banquet, BridgeSpan, Cambia Health Solutions, Compaq, Dell, Disney, DreamWorks, Group Health Cooperative, Hewlett-Packard, Hilton, HSBC, Intel, Knowledge Learning Corp, Kraft, Macforce, Marriott, Microsoft, Nike, Nissan, Novell, Old Navy, Oracle, Oregon Humane Society, Oregon Wine Board, Pacific Trail, Portland Trail Blazers, Providence Health & Services, Rabobank, Realty Trust Group, Ricoh, Rolling Stone, Royal Robbins, Salon.com, Sonoma County, Sony, Sub Pop, Sun Microsystems, Uber, VeriSign, Vintage Electric Bikes, Warner Bros, WebTrends, Windermere Realty

Experience

1. Senior Brand Writer

   Tempo

   Sep 2022 — Present · San Francisco, CA, US

   Develop and implement all brand marketing materials, content strategies and campaigns for web, organic and paid social, SEM, email, LCM/CRM, videos and print.• Work closely and collaborate with cross-organizational stakeholders, SMEs and leadership.• Projects include establishing a new brand identity and voice/tone, ongoing cross-channel sales promotions, a partnership with Strava, bi-weekly newsletters and a new apparel line launch.

Education

• San Diego State University

  Double B.A., English, Advertising/Journalism

  1990 — 1994