Allan Diaz
Lead Product Development Specialist (Product Marketing Manager) @Veracity Insurance Solutions, LLC
Signup · Get unlimited contacts
WORK HISTORY
Lead Product Development Specialist (Product Marketing Manager) @Veracity Insurance Solutions, LLC
Pleasant Grove, UT, US
Promoted to lead Veracity’s New Product Development Team (NPDT) — responsible for concepting, validating, and launching new insurance programs from 0 → launch → scale.This hybrid PMM/PM role combined product strategy, marketing strategy, and GTM enablement - driving both the “what” and the “how” behind each launch.Highlights- Owned product strategy for multiple core programs across commercial liability, professional, and niche verticals- Led end-to-end development of new digital application flows in collaboration with TPO, dev, marketing, and Program teams- Defined success metrics (traffic → app start → bind → revenue) and embedded them into performance dashboards- Built and presented quarterly product roadmaps with executive alignment on readiness, prioritization, and ROI- Partnered with the marketing and sales orgs to craft GTM plans, launch campaigns, and positioning strategies.
EDUCATION
Miami Dade College
Associate of Arts (AA) (Dual Enrollment), Business Administration
Florida International University - College of Business
Bachelor of Business Administration - BBA, Finance
Doral Academy High School
High School, High School/Secondary Diplomas and Certificates
SKILLS
ABOUT ALLAN DIAZ
GTM Strategy | Product Marketing | Product Management
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.