Ashley Kelly
Strategic Technology Marketing Leader
- Role
- Director of North America Events and Experiences at Align Technology
- Location
- Raleigh-Durham-Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Ashley Kelly
A strategic marketer with technical expertise, a customer-first mindset, and experience leading cross-functional and multi-cultural teams. Extensive experience analyzing industry and market trends to position products and develop go-to-market strategies, including compelling messaging, content, exhibitions, customer case studies, and digital marketing campaigns. Recognized for the ability to lead complex projects in high-pressure environments.
Experience
Director of North America Events and Experiences
Feb 2025 — Present
Led the strategic planning and execution of 1,200+ events annually across the U.S. and Canada, enhancing brand engagement, optimizing vendor partnerships, managing budgets, driving operational efficiency, and fostering a culture of innovation and accountability within the team.
Education
North Carolina State University
BS, Chemical Engineering
2008 — 2013
North Carolina State University
MBA, Business Administration and Management, General
2018
Skills
- Event Management
- Process Engineering
- Lean Manufacturing
- Leadership
- Budget Planning
- Email Marketing
- Engineering
- Strategic Marketing
- Chemical Engineering
- Process Optimization
- Social Media Marketing
- Manufacturing
- Aspen Plus
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