Aliza Gans
Creative Manager at Sefaria
- Role
- Creative Manager at Sefaria
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Aliza Gans
Specializing in digital marketing. Experienced writer and producer with a demonstrated…
Experience
Creative Manager
Sep 2024 — Present
I lead creative projects for Sefaria, a nonprofit dedicated to the future of Jewish texts. I drive the creative vision and manage the design of marketing, communications, and fundraising initiatives, collaborating closely with design contractors and various internal teams. From email campaigns to social media assets and video production, I\'m proud to contribute to this meaningful work in a creative way. • Led creative strategy for Sefaria’s Shavuot campaign, surpassing fundraising goals with $137K raised and 672 new sustainers (adding $112K in annual recurring revenue). • Concepted and designed the campaign’s winning tote bag incentive, which outperformed other offers and drove record participation. • Developed copy and creative for paid ads, generating $4,500 in gifts (up from the low hundreds typical for past campaigns). • Crafted high-performing messaging — “Join the Club” and tangible benefit framing — that increased average daily donations to 100 (normally 70–85).
Education
Brandeis University
Bachelor’s Degree
2011 — 2015
Bezalel Academy of Art and Design
Gap Year, Foreign Exchange Program
2009 — 2010
Skills
- Public Speaking
- Microsoft Office
- Video Editing
- Percussion
- Final Cut Pro
- Mac Os X Server
- Pc
- Journalism
- Indesign
- Photoshop
- Editorial
- Graphic Design
- Visual Arts
- Cooking
- Adobe Photoshop
- Tumblr
- Adobe Creative Suite
- Google+
- Social Media
- Piano
- Editing
- Creative Writing
- Writing
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