Alison Leith Myers

Alison Leith Myers

Senior Director, Strategic & People Insights at US Pharmacopeia (USP)

Role
Senior Director, Strategic & People Insights at US Pharmacopeia
Location
Washington, DC, US
LinkedIn followers
500 followers

Experience

  1. Senior Director, Strategic & People Insights

    US Pharmacopeia

    Feb 2022 — Present

Education

  • Saint Mary's College

    A.A., Math and Science

    1992 — 1994

  • University of North Carolina at Greensboro

    B.A, English; Communication Studies

    1994 — 1997

  • Michigan State University

    M.A., Public Relations, Advertising, and Applied Communication

    2001 — 2003

Skills

  • Strategy
  • Brand Development
  • Segmentation
  • Management
  • Marketing Management
  • Shopper Marketing
  • Brand Management
  • Marketing Strategy
  • Integrated Marketing
  • Public Relations
  • Competitive Analysis
  • Marketing
  • Consumer Products
  • Pricing
  • Market Planning
  • Advertising
  • Market Research
  • Positioning
  • Brand Architecture
  • Strategic Planning
  • Marketing Communications
  • Marketing Research
  • Consumer Behaviour
  • Multicultural Marketing
  • Product Development
  • Customer Insight

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