Alison Garrison
- Role
- Director, Expert Services at Optimizely
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Alison Garrison
SaaS leader who enjoys solving problems and launching new things. I excel at building…
Experience
Director, Expert Services
Mar 2020 — Present
Leads Optimizely’s Rapid Experimentation (Rapid X) division. Rapid X includes Strategists, Designers, Developers, Project Managers, and QA Analysts who work together to produce a/b, multivariate, and personalization tests for Fortune 500 companies. We increase our clients’ test velocity, win rate, and testing program ROI, driving hundreds of millions in client revenue gains. We also play a mean game of Codeword.
Skills
- Search Engine Optimization (SEO)
- Business Development
- Sem
- Social Media Marketing
- Strategy
- Marketing Strategy
- Market Research
- Lead Generation
- Link Building
- Web Analytics
- Landing Page Optimization
- SEO Copywriting
- Digital Marketing
- Blogging
- Project Management
- Online Marketing
- Keyword Research
- Google Analytics
- Analytics
- E-Commerce
- SEO
- Search Engine Marketing (Sem)
- Marketing
- Social Media
- Management
- Online Advertising
- Marketing Communications
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